mediapost
Creative Media Awards – Olympus wins
Olympus and mediahub from Mullen won top prize for Best Use of New/Emerging/Experimental Media at the MediaPost Creative Media Awards in NYC last night. We won for the Look what you can do campaign which included augmented reality product demos (see video below), iPad advertising in Wired’s first app and a heavy dose of social [...]
// read moreMullen’s Media Mavens
The annual flurry of media related awards is starting to roll out. Next week, Ad Age announces its Media Mavens. Mediaweek just published its Media 50. Later this fall, the MediaPost Creative Media Awards will be handed out. Here in Mullen’s hometown of Boston, The AdClub just presented its second annual award winners as part of a day [...]
// read moreMobile catalyst – fusing media and creative in the new web gateway
Earlier this week, mediahub from Mullen formally announced the creation of a new mobile media practice that closely aligns our resident emerging media specialists with the agency’s integrated creative teams. This new mobile unit is the latest manifestation of a fast-growing capability. We’ve developed and implemented several successful mobile media and creative campaigns, and are [...]
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