JAMRS

Life outside 40 Broad – Mullen’s home run king

We’ve got our ringer.  Now we just need a softball team. Bill Knight can usually be found plugging away at the layout of the JAMRS Futures magazine, or trying to get the glint of light shimmering off of an ESCORT radar detector just right. But Bill knows that the phone could ring at any moment. [...]

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Information delivery is the new advertising

There are times in advertising when the hard sell just isn’t appropriate. And that’s the situation we found ourselves in with our work for Joint Advertising Market Research & Studies (JAMRS), a division of the Department of Defense. Our mission is simply to get parents talking about military service with their kids.  It’s an intensely [...]

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