Got it for the Ground Rules videos that kicked off the JetBlue You Above All campaign last fall. Hopefully you’ve seen them online, but we recently turned them into TV :30′s that are playing in big markets where JetBlue flies. They’re embedded below for your entertainment pleasure.

“When we launched the “Ground Rules” campaign and “You Above All” we asked our partners at JetBlue to come to the edit bay in NYC and sit with us to view the rough cuts together,” said Mullen CCO Mark Wenneker. “Feeling a bit nostalgic, I recorded their reaction on my iPhone. There was dead silence followed by a booming uncontrollable Santa Claus laugh from our client Marty St. George and a huge proud smile from our client Fiona Morrisson. This set the tone for the campaign and the relationship we have with this amazingly genuine, fun and determined group of people. It’s honor enough to have JetBlue as a client. This award is just icing on the cake.”

800 attendees gathered for Hatch tonight. From over 1,000 submissions in over 74 categories, 358 Gold, Silver and Bronze awards were presented to ad agencies, in-house creative shops, and students. Every major Fortune 500 brand handled by a New England agency was represented, including Jet Blue, Liberty Mutual, Major League Baseball, Staples, Dunkin’ Donuts, Timberland and Barnes & Noble, to name a selection.

In addition to Best of Show, Mullen won a total of 56 Hatch Bowls, including Golds for JetBlue and Planet Fitness for the spots below.

Congratulations to all the winners and thanks to the judges from Crispin Porter + Bogusky, TBWA\Chiat\Day, Wong Doody Crandall Wiener and Fallon.

Congratulations to the team of Greg Almeida, Jesse Blatz, Jamie Ferreira, Matt Fischvogt, Zeke Bowman, Stephen Larkin and Mark Wenneker. Thank you to Darrell Wood, Chris DiPierro, Jen Compton, Amy Latimer and Cam Neely at the Bruins for supporting the work.

BTW, the Bear has made his 2009 season debut.

Mullen also won Hatch Awards last night for Olympus, the Grain Foods Foundation’s Bread Art Project, the New England Aquarium’s sea turtles, Mammals in Motion and Live Blue projects, as well as the Ad Council’s Buzzed Driving campaign. Congrats to everyone who worked on these campaigns. Creativity lives.