Fox
Takeaways from the Network Upfronts
Let the buying begin. Ad Age reports that the first Upfront deals are breaking. As expected it’s going to be fast and furious. The Upfront presentations were noticeably streamlined with ABC, CBS & Turner all laying claiming to #1 status. Happily, the Networks showed they were willing to spend in pursuit of quality programming. In [...]
// read moreAsk.com and mediahub win Best Use of TV at Creative Media Awards
Great news for the mediahub from Mullen team and client Ask.com who won “Best Use of TV” at the Mediapost Creative Media Awards in NYC last night. They beat-out some really tough competitors as the other finalists were our fellow IPG shops Universal McCann (for MasterCard) and Initiative (for Home Depot). Here’s the entry describing [...]
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