Work

adidas “light show” welcomes RGIII to D.C.

Beautiful “light show” at the Newseum last night to welcome RGIII to D.C. It’s a big weekend for the #2 pick in the NFL draft as he goes head-to-head with the Colts and #1 pick Andrew Luck. Thousands of adidas fans got their names in lights alongside images of RGIII by going into a custom… Read More
Work

Call Someone Who Cares

Our friends/clients at U.S. Cellular are posting some pretty hilarious videos in response to consumer complaints on Twitter about other wireless carriers. They’re asking people to, quite seriously, “Call Someone Who Cares.” See how we made it happen in the case study video below and see all of the Call Someone Who Cares videos themselves… Read More
Events, Work

JetBlue asks can you “Get Away With It?”

It’s day 2 of Get Away With It, JetBlue’s first of its kind online game show hosted by the hilarious Mark Hammerberg. The shows are airing five times a day (10am, 12pm, 3pm, 5pm, 7pm) every day this week. Mr. Hammerberg and his trusty sidekick Hailey are in a custom built studio in NYC, while… Read More
Events, Work

Crazy Light Show at the Boston Garden

Great game at the TD Boston Garden Friday night ’cause the Celtics won. Even better light show outside on the Causeway Street side of the building that we put on in partnership with adidas. It’s our first project for these guys and it’s to launch their new line of adizero shoes, including the Crazy Light… Read More
Featured Work, Mullen in the News, Work

What’s Your NOOK?

All you Mad Men nuts have probably seen this campaign running for the past few weeks. It’s our latest for Barnes & Noble and the NOOK Tablet. ADWEEK calls the campaign “pleasingly simple” in a recent Ad of the Day feature. Please have a look and let us know, what’s your NOOK? Read More
Work

What if?

What if we thought more like inventors than advertisers? What if we teamed-up to work with the biggest bunch of what if-ers on the planet? So many questions, answered in this musical and visual journey through the idea lab at Mullen. The music, in case you’re wondering, is “Love You” by The Free Design. Credit writer Gabriel Ferrer,… Read More