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Awards, Culture at Mullen, Events, Featured Work, Mullen in the News, Work

Would you Kill for a Pencil?

As the advertising creative community gears up for The One Show and Creative Week, they can get some of their anxieties out by playing “Kill for a Pencil,” an 8-bit arcade-style game that brings new meaning to the words “killer creative.” An agile team of creative technologists at Mullen partnered with the creative industry leaders… Read More

Culture at Mullen

Sailing the 14 Social C’s

All marketers know about the classic 5 P’s of marketing – product, price, place, promotion and people. In the modern marketing era, I like to think there are 14 ways that brands can engage with consumers via social media – call them the 14 Social C’s for short. Conversation – Skittles once posted on Facebook: … Read More

Culture at Mullen, Featured Post, Work

Let it snowify.me

On this Friday before Christmas, it gives us great joy to announce that the Mullen Digital Holiday Card got picked as the #3 Best Agency Card of the Season by Adweek/AdFreak. We finished behind only the brilliant Droga5 “Press Release” stunt and a Louisville, Colorado (?) digital shop called Voltage which did this wacky beatbox… Read More

Culture at Mullen

The Mullen Swingers are #1

With the stands buzzing in anticipation, the Mullen Swingers took the field last night against Google in the Wicked BISSA softball championship game. There was an eerie feeling in the air. The Mullen Miracle had made an improbable run to the title game, and destiny seemed to be on their side. After scrapping and impressing… Read More

Culture at Mullen, Work

Highlights from Cannes

Attending the Cannes Lion Festival was like entering a parallel universe — and not just because we were looking at the world through rosÃ©-colored glasses. At Cannes Lion, you are surrounded by the innovators, the legends, and the rising stars: 8,000 advertising creatives from over 90 countries, effectively transplanting the energy, culture and creativity of… Read More

Culture at Mullen, Work

Ya Bruins!

Having grown-up watching Orr, Espo, Cheese and the rest of the bad-ass Bruins of the 70′s when hockey ruled Boston, it’s great to see the team and the sport back in a big way. Everywhere you go you see people wearing Lucic and Thomas shirts, spoked-wheel logos in the windows of bars with the word… Read More

Culture at Mullen

Mullen volunteers in tornado-torn central Mass.

In the ad business, it’s impossible not to get caught up in the world of pitch decks, creative briefs and client calls – so much so that it can be easy to forget about problems outside Mullen’s HQ at 40 Broad Street. That is, until those problems hit a little too close to home. Yesterday,… Read More

Culture at Mullen

Mullen celebrates two years at 40 Broad Street, Boston

It’s hard to believe that Mullen just had its second anniversary at 40 Broad Street, Boston. We may be just 30 miles from our ancestral North Shore home of nearly 30 years, but in terms of energy, openness, integration and “unboundness,” we might as well be on another planet. Our Wenham offices were beautiful, dignified… Read More

Culture at Mullen

Life outside 40 Broad – Mullen’s home run king

We’ve got our ringer. Now we just need a softball team. Bill Knight can usually be found plugging away at the layout of the JAMRS Futures magazine, or trying to get the glint of light shimmering off of an ESCORT radar detector just right. But Bill knows that the phone could ring at any moment.… Read More

Culture at Mullen

Life outside 40 Broad – creative muscle

When Rodney Raftery leaves his pristine, white desk at Mullen, he heads straight to the dark confines of a black box theater in Cambridge where he’ll be rehearsing for the next three hours. He won’t get home until close to midnight and he’ll be lucky if he has time to grab a granola bar for… Read More

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