editor’s note:  first published on creativity|emerging media How do you hire for excellence today in a space that seems to change overnight? As agencies and brands alike continue their mad rush to hire social media savvy talent it can be difficult just to get the right people on both sides of an interview. To add… Read More

Hyperbole is a useful tactic in this attention-starved miasma we call the Web. We face a world of fence-sitting readers who have no interest in moving unless yanked by a strong statement. You’re standing up now. You’re ready to toss horrid monikers in my general direction such that even a young child would grimace. Nincompoop?… Read More