News

Mullen announced today that David Duncan has joined the agency in the new role of Chief Strategy Officer. Duncan will lead the brand planning group in Mullen’s Wenham and Detroit offices and, as a member of the agency’s executive committee, will play a key leadership role in developing breakthrough strategy and creative solutions for new and existing clients. Duncan comes to Mullen from Leo Burnett, where he served as global planning director. Previously Duncan was executive vice president, managing partner for brand planning, in the darkGrey unit of Grey Worldwide in New York. He has more than 20 years experience in the marketing profession having represented numerous high-profile brands, including Samsung, Nokia, Yahoo, Nestle and Cadbury, among others. Duncan has a proven track-record for driving client success and agency business development.

“David is a strategy and idea person who wants to create powerful brand driving ideas that inspire bold creative work across all communications channels,” said Joe Grimaldi, chief executive officer of Mullen. “We are infusing new, high impact players into our company with the goal of propelling Mullen and our clients to unprecedented levels of success.”

“I’m genuinely excited to be joining Mullen; an agency with a great reputation, created by very smart and talented people,” said Duncan. “The prospect of joining this team to take it to the next level is an opportunity that was very appealing to me. Stay tuned, you’ll be hearing from us.”

A native of Canada, Duncan has worked at the Bates, McCann, Publicis and Saatchi & Saatchi offices in Toronto. On the client-side, Duncan has marketing experience with Canadian Airlines and Choice Hotels International.