Comments on: 10 steps to launching a new product using social media http://www.mullen.com/2009/06/10-steps-to-launching-a-new-product-using-social-media/ The latest info from Mullen Advertising Fri, 12 Mar 2010 00:05:39 -0400 http://wordpress.org/?v=abc hourly 1 By: passive income online http://www.mullen.com/2009/06/10-steps-to-launching-a-new-product-using-social-media/comment-page-1/#comment-500 passive income online Fri, 19 Feb 2010 23:19:36 +0000 http://www.mullen.com/?p=1551#comment-500 care to share the results - any metrics as to how much your PR effort results in what sales figure? care to share the results – any metrics as to how much your PR effort results in what sales figure?

]]> By: marksargent http://www.mullen.com/2009/06/10-steps-to-launching-a-new-product-using-social-media/comment-page-1/#comment-430 marksargent Sun, 17 Jan 2010 14:31:49 +0000 http://www.mullen.com/?p=1551#comment-430 I'd like to see young photographer, Laura Taylor use the Olympus E-P1. <br><br>I've been amazed at how she made a name for herself and built her own Darling Life brand via YouTube, Flickr and Tumblr and she has become a favorite icon and best practice demo of how organic brand building is done in our New Advertising Age.<br><br><a href="http://www.myspace.com/death_cab_darling" rel="nofollow">http://www.myspace.com/death_cab_darling</a><br><a href="http://laurataylor.tumblr.com/" rel="nofollow">http://laurataylor.tumblr.com/</a><br><a href="http://www.flickr.com/photos/thedarlinglife/" rel="nofollow">http://www.flickr.com/photos/thedarlinglife/</a> I'd like to see young photographer, Laura Taylor use the Olympus E-P1.

I've been amazed at how she made a name for herself and built her own Darling Life brand via YouTube, Flickr and Tumblr and she has become a favorite icon and best practice demo of how organic brand building is done in our New Advertising Age.

http://www.myspace.com/death_cab_darling
http://laurataylor.tumblr.com/
http://www.flickr.com/photos/thedarlinglife/

]]> By: Biz Pro http://www.mullen.com/2009/06/10-steps-to-launching-a-new-product-using-social-media/comment-page-1/#comment-382 Biz Pro Tue, 17 Nov 2009 22:10:31 +0000 http://www.mullen.com/?p=1551#comment-382 Well its quite informative; and it's really an open minded approach to marketing at the product entry level. Well its quite informative; and it's really an open minded approach to marketing at the product entry level.

]]> By: Biz Pro http://www.mullen.com/2009/06/10-steps-to-launching-a-new-product-using-social-media/comment-page-1/#comment-360 Biz Pro Tue, 17 Nov 2009 21:10:31 +0000 http://www.mullen.com/?p=1551#comment-360 Well its quite informative; and it's really an open minded approach to marketing at the product entry level. Well its quite informative; and it's really an open minded approach to marketing at the product entry level.

]]> By: Trish http://www.mullen.com/2009/06/10-steps-to-launching-a-new-product-using-social-media/comment-page-1/#comment-272 Trish Sat, 29 Aug 2009 15:43:03 +0000 http://www.mullen.com/?p=1551#comment-272 In a previous post, "All social media gurus are liars" Michael talked about telling the story. You could do these 10 steps, but the message you craft and how you say it could make all the difference. So maybe the stunt (#7) comes from the story or it's a new #11 in the list, either way I think this is a great strategy and post! Thanks! In a previous post, “All social media gurus are liars” Michael talked about telling the story. You could do these 10 steps, but the message you craft and how you say it could make all the difference. So maybe the stunt (#7) comes from the story or it's a new #11 in the list, either way I think this is a great strategy and post! Thanks!

]]> By: Cultural latency, the long wow, maturity diagnostics and much more… | Customer Engagement Unit http://www.mullen.com/2009/06/10-steps-to-launching-a-new-product-using-social-media/comment-page-1/#comment-153 Cultural latency, the long wow, maturity diagnostics and much more… | Customer Engagement Unit Sun, 02 Aug 2009 19:25:17 +0000 http://www.mullen.com/?p=1551#comment-153 [...] 10 steps to launching a new product using social media [...] [...] 10 steps to launching a new product using social media [...]

]]> By: Développement de nouveaux produits et médias sociaux | CiTiZeN L. aka Laurent Francois http://www.mullen.com/2009/06/10-steps-to-launching-a-new-product-using-social-media/comment-page-1/#comment-95 Développement de nouveaux produits et médias sociaux | CiTiZeN L. aka Laurent Francois Tue, 30 Jun 2009 15:42:50 +0000 http://www.mullen.com/?p=1551#comment-95 [...] intéressant sur le lien entre développement de nouveaux produits et médias sociaux. Voici ses enseignements: 1. Make a commitment to listen, engage and share 2. Define your community 3. Determine objectives [...] [...] intéressant sur le lien entre développement de nouveaux produits et médias sociaux. Voici ses enseignements: 1. Make a commitment to listen, engage and share 2. Define your community 3. Determine objectives [...]

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